As part of its ongoing support for sports and community events:
Seef Mall – Seef District hosted the fifth round of the 3×3 Basketball League, organised by the Bahrain Basketball Association, on Saturday evening. The open sporting event attracted a strong public turnout and witnessed wide engagement with the competitions.
The hosting comes as part of the continued approach of Seef Properties to support sports and community initiatives, and its commitment to enhancing partnerships with national entities and institutions, in line with its national responsibility and its role in providing vibrant spaces that promote sports culture and encourage active lifestyles across the community.
Holding the fifth round of the 3×3 League within the premises of Seef Mall – Seef District presented a model for integrating sports with the community. The mall’s prime location helped attract audiences and added a distinctive interactive atmosphere to the competitions, reflecting the spirit of the game and contributing to the growing popularity of 3×3 basketball as an officially recognised discipline by the International Basketball Federation (FIBA), which is witnessing rapid growth locally and internationally.
On this occasion, Mr Ahmed Yusuf, Chief Executive Officer of Seef Properties, said: “Hosting the fifth round of the 3×3 Basketball League is an extension of the company’s commitment to supporting sports and community initiatives that help energise social activity and enhance the overall visitor experience.”
He further said: “At Seef Properties, we take pride in hosting this distinguished round of the 3×3 Basketball League at Seef Mall, reflecting our vision of transforming our developments and shopping centres into interactive platforms that embrace a wide range of community and sporting events, bringing sports closer to the public within an open and dynamic environment.”
He added: “Our cooperation with the Bahrain Basketball Association highlights the importance of institutional partnerships in supporting the sports sector. At Seef Properties, we remain keen to continue hosting such events that stimulate community engagement and meet the aspirations of different segments of society, further reinforcing Seef Mall’s position as an integrated destination for shopping, entertainment and events.”
The fifth round featured strong competition among participating teams, which heightened excitement and audience interaction, confirming the league’s success in cementing its presence within the Bahrain Basketball Association’s competition calendar, amid the distinctive organisational atmosphere provided through Seef Properties’ hosting of the event.
Seef Properties is one of the leading companies in the real estate development sector, with a strong track record of achievements and landmark projects that have contributed to advancing Bahrain’s real estate, commercial, and entertainment infrastructure. The company places significant emphasis on its national and social responsibilities by supporting educational, sports and cultural initiatives that benefit the Bahraini community.